You hired for the peak. The peak is eleven weeks long.

Capacity gets added in the busiest week of the year and paid for in the other forty-one: which is why the trough, not the peak, is where the decision is tested.

By Steve 5 min read
Abstract bridge artwork for You hired for the peak. The peak is eleven weeks long.

The decision to add capacity is almost never made calmly. It gets made in the week when the phone does not stop, when two jobs slipped and a third one shouted, when the best person on the team says quietly that they cannot keep doing this. In that week, hiring feels obvious. The cost feels trivial against the pain. Then the peak ends. The new person is still there, and so is their salary, and for the next nine months the honest answer to “what are they working on?” is…

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