The decision was made in April. It was made again in June.

When the same choice keeps coming back to the table, the problem is rarely the choice itself: it's what never got written down the first time.

By Steve 5 min read
Abstract bridge artwork for The decision was made in April. It was made again in June.

A pricing change is agreed in April. In June it is on the agenda again, not because anything material has changed, but because two people who were quiet in April have since become vocal, and nobody in the room can reconstruct why the original call was made. The meeting runs for fifty minutes and lands, roughly, where it landed before. Everyone leaves with a mild sense of progress. Nothing was decided in April. Something was announced in April. The distinction matters more than it sounds, because a decision that can…

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