You productised the delivery. The diagnosis is still bespoke.

Fixed-price service packages usually hold their margin on the typical job and lose it in a predictable place, and it isn't the part that gets delivered.

By Steve 5 min read
Abstract bridge artwork for You productised the delivery. The diagnosis is still bespoke.

A productised service is meant to trade variety for margin. One scope, one price, one repeatable delivery path, and the operating leverage that comes from doing the same thing many times. Most firms that try it get the delivery side broadly right. The templates work. The checklists work. The second-year version of the package is genuinely cheaper to deliver than the first. And yet the margin on the product line often drifts down rather than up. The typical engagement looks fine. The average looks acceptable. But somewhere in the mix…

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Important: General information only. Rialto Bridge articles describe patterns and considerations that may apply to a business; they are not financial, legal, tax or accounting advice, and they take no account of your particular circumstances. Consider your own situation and seek advice from a qualified professional before acting.

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